Case Studies

From Fragmented to Forward-Looking: How Alsey Refractories Built a Scalable Digital Presence
Rob Davidson  

From Fragmented to Forward-Looking: How Alsey Refractories Built a Scalable Digital Presence

Alsey Refractories had a century of reputation but almost no digital visibility. In this case study, see how Davidson Ventures built a scalable content system across four platforms—boosting impressions by over 4,400%, interactions by 552%, and follower growth by 102% in less than three years.

From Scattered Efforts to Structured Growth: How Alsey Refractories Co. Gained Marketing Clarity
Rob Davidson  

From Scattered Efforts to Structured Growth: How Alsey Refractories Co. Gained Marketing Clarity

Alsey Refractories’ small-business unit had promise but lacked marketing clarity. In this case study, see how Davidson Ventures brought structure, focus, and discipline—building a roadmap that sharpened branding, enabled sales, and turned scattered ideas into scalable growth.

Professionalizing Sales at Scale: How CPH Transformed Its Software Sales Engine
Rob Davidson  

Professionalizing Sales at Scale: How CPH Transformed Its Software Sales Engine

CPH had strong products and loyal customers—but its sales team was stuck in order-taking mode. In this case study, see how Rob Davidson redefined roles, built an SDR function, overhauled HubSpot, and redesigned quotas and territories—taking the team from 65% quota attainment to consistently exceeding 120% and driving 37% year-over-year revenue growth.

Exceeding Targets: How CPH’s Product Overhaul Drove 226% Revenue Growth In 2025
Rob Davidson  

Exceeding Targets: How CPH’s Product Overhaul Drove 226% Revenue Growth In 2025

Concordia Publishing House’s SaaS division faced stalled growth, outdated product strategy, and long sales cycles. In this case study, see how Rob Davidson led a structured product change management process—aligning leadership, tightening roadmaps, and driving a product overhaul that exceeded 226% of annual revenue targets.

Beyond Maintenance: How CPH Reinvented a Legacy Partnership with Vanco to Drive Profitability
Rob Davidson  

Beyond Maintenance: How CPH Reinvented a Legacy Partnership with Vanco to Drive Profitability

When giving trends slowed and competition grew, Concordia Publishing House needed a way to stabilize revenue. In this case study, see how Rob Davidson reframed CPH’s partnership with Vanco—unlocking backpay and driving a 30% lift in recurring revenue with a +3.9% organization-wide 2025 profit margin impact.

From Tweak to Transformation: How Alsey Refractories Co. Turned Its Website into a Sales Engine
Rob Davidson  

From Tweak to Transformation: How Alsey Refractories Co. Turned Its Website into a Sales Engine

Alsey Refractories had over a century of credibility—but its website wasn’t keeping pace. In this case study, see how Davidson Ventures rebuilt the digital foundation, streamlined buyer communication, and launched a direct-to-consumer channel that paid for itself within months and generated 50% ROI in under a year—all without ad spend.

How a Creative Collaboration Elevated a Nobel-Nominated Nonprofit to New Heights
Rob Davidson  

How a Creative Collaboration Elevated a Nobel-Nominated Nonprofit to New Heights

When Wings Of Hope needed greater visibility among affluent donors, Davidson Ventures partnered with The Scout Guide to craft a powerful video narrative. This innovative collaboration successfully showcased the nonprofit’s profound community impact, elevating their profile and connecting them with influential new supporters across St. Louis.

This One Sales Tweak Helped a $30B Food & Beverage Giant Close More Deals, Faster
Rob Davidson  

This One Sales Tweak Helped a $30B Food & Beverage Giant Close More Deals, Faster

When Danone needed compelling sales collateral to energize university partnerships, Davidson Ventures delivered targeted event video content. Discover how our tailored approach not only boosted B2B engagement nationwide but also accelerated deal closures for Danone North America’s Away From Home team.

Strategic Recruitment Video Drives Regional Talent for Bayer Dekalb Plant
Rob Davidson  

Strategic Recruitment Video Drives Regional Talent for Bayer Dekalb Plant

When Bayer faced critical staffing shortages at their Dekalb plant in Kearney, Nebraska, their growth and operational capacity were at risk. In this case study, see how Davidson Ventures crafted a compelling recruitment video that not only attracted nationwide talent but also strengthened Bayer’s brand identity, ensuring sustained productivity and growth.

From Flat Sales to 10x Revenue: How We Revamped an E-Commerce Beauty Brand
Rob Davidson  

From Flat Sales to 10x Revenue: How We Revamped an E-Commerce Beauty Brand

Glam By Hoda had premium products and a loyal following—but growth had stalled. In this case study, see how Davidson Ventures rebuilt the brand’s foundation, overhauled the site, launched campaigns, and helped drive a 10x revenue jump in just a few months.

How a Strategic Video Campaign Filled an Aviation Program Beyond Capacity
Rob Davidson  

How a Strategic Video Campaign Filled an Aviation Program Beyond Capacity

When Wings of Hope partnered with Boeing to grow their Soar Into STEM program, they faced an outreach bottleneck that was stalling enrollment. In this case study, see how Davidson Ventures helped craft high-impact video content that filled the program, secured new funding, and inspired the next generation of aviation professionals.

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